Hire and Keep the Best Employees: How to Create a Competitive Advantage

Date: Wednesday, March 13, 2019

Time: 2:00 PM EST

Duration: 60-minutes

The labor market is tightening, and organizations must respond to that challenge. High base salaries are no longer enough to attract and retain high potentials.

For organizations to succeed, they’ll need to understand how to use benefits and perks to create a competitive advantage. Businesses that align their benefits strategies with their business goals will see higher benefits adop­tion and overall employee satisfaction. Employees are at their best when they’re happy and healthy physically, mentally and financially.

In this webinar, we’ll cover:

  • New research -- how businesses use benefits strategically
  • Strategies for effective benefits communication with positive outcomes
  • The advantages of helping employees improve their financial security

Sponsored by:



kais_jim SQ

   Jim Kais

   SVP, Head of Retirement Plans   

   Ameritas Life Insurance Corp.

Jim is the senior vice president and head of retirement plans at Ameritas. Jim has successfully led institutional sales, product & strategy efforts in the Corporate, Defined Benefit, Not for Profit, Multiple Employer Plan (MEP), TPA/3(16) Distribution, Retirement Exchange, Taft Hartley, Davis Bacon/Prevailing Wage, Prospect Development, RFP, Strategic Selling, Advanced Markets (longevity, advisor practice management and Affinity markets. Jim is a frequent speaker at industry events and panel discussions covering a variety of retirement topics including outsourcing, retirement readiness, plan design and coverage.


   Lindsay Kohler

   Senior Communications Consultant   

   Segal Benz

Lindsay has been in benefits communications for more than a decade and is currently pursuing a MSc in Behavioral Science from the London School of Economics. Since joining Segal Benz (formerly Benz Communications) in early 2013, she has supported employee engagement efforts for some of Silicon Valley's largest tech companies. In addition to leading the development of several comprehensive benefits websites, Lindsay has conceived and conducted highly successful benefits campaigns around enrollment, financial well-being, health and wellness, and employee appreciation. She contributes regularly to Segal Benz' thought leadership efforts with an emphasis on behavioral economics, authoring blogs, white papers, and reports, leading webinars, appearing on podcasts, and speaking at industry events. She holds a B.A. in finance and communications from Western Washington University.


   Sarah Kimmel

   Vice President, Research & Advisory Services    

   Human Capital Media

Sarah Kimmel oversees the research division of Human Capital Media, which publishes Chief Learning Officer, Talent Management and Workforce magazines. She develops and delivers research and analysis that is relevant and important to human capital leaders across a broad range of human resource disciplines.

Before joining the company in 2012, Kimmel accrued more than 12 years of experience as a business research consultant on human capital projects, specializing in learning, performance, leadership development and knowledge management. As a learning research strategist on Accenture’s global capability development strategy team, she applied special expertise in the design, implementation and analysis of learning research, including human capital program measurement strategy.

Kimmel received a Bachelor of Arts with distinction from Shimer College and attended graduate school in the Master of Arts program in social sciences at the University of Chicago.